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In March, Travelport and MisterFly, a French online travel agency, announced the online integration of their innovative merchandising technology systems.

Through the travel commerce platform, MisterFly will take advantage of Travelport's Universal API, which is used to connect to its own merchandising technology, content and branding.

This technology displays airlines' branded fares and ancillary content in a graphically visual way.

Over 200 airlines across the globe, including Air France, utilise Travelport's platform, which delivers consumer ready content, deeper understanding of the airlines' offerings, and is said to offer more upsell revenue opportunities to the travel agent community.