This is the latest accolade bestowed on Ski Dubai, which was recently awarded Best Service Performance Brand (Hospitality and Entertainment) at the Business Excellence Awards hosted by Dubai Economy, under the patronage of H.H. Sheikh Mohammed bin Rashid Al Maktoum.
The World Ski Awards are the most prestigious awards programme in the ski tourism industry and cover a wide variety of categories which see the best resorts, hotels and ski industry companies from around the globe competing for recognition. Ski Dubai was nominated amongst eight internationally- recognised indoor ski resorts across Egypt, Germany, China, Spain, Scotland, New Zealand and Netherlands and was announced as the overall winner having received the highest number of votes from ski industry professionals and consumers.
Ski Dubai has been fuelling huge growth in sporting tourism within the region and fostered a winter sports culture in the UAE and each year 80,000 people are introduced to skiing and snowboarding. The state-of-the-art facility has also established itself as a hub for international competitions by hosting numerous prestigious events such as UAE National Ski and Snowboard Championships, The World Cup and Para Snowboard World Cup, which attract both competitors and spectators from around the globe and contribute to the UAE’s tourism industry.