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Raymond Vrijenhoek has been appointed vice president for Sabre Travel Network Middle East, effective January 02, 2018.

Today’s travellers spend an average of 3.5 hours finding the perfect flight, according to a consumer poll from Sabre, highlighting the vast array of flight options available to travellers today, and the potential dilemma of easily finding an appropriate flight.

Sabre has developed a hospitality industry analytics platform to use artificial intelligence in order to maximise total hotel revenue, namely SynXis Analytics Cloud.

In partnership with Microsoft, Sabre has announced the development of an artificial intelligence-powered chatbot set to add intelligent and conversational features to its applications, in a bid to enhance customer service and interaction through smart technology.

Expanding its global reach, Himalaya Airlines has signed a distribution agreement with Sabre, in effect from August, to support the airline’s vision of becoming the premium carrier connecting Nepal with the world.

TVS Travels has recently reaffirmed its longstanding business relationship with Sabre, to support its global growth, drive operational efficiencies and achieve a higher level of customer satisfaction.

Hahn Air announced a new Interline Electronic Ticketing Agreement (IET) with La Compagnie, set to cater all-business-class flights from Paris to New York via the German carriers' unique network of more 300 air, rail and shuttle partners, whilst enhancing its global distribution.

On the back of new trends in the airline sector related to digitalisation and emergence of customer experience as a key brand differentiator, Sabre introduces its retailing solutions set to assist the airlines in strategic growth.

Sabre supports Emirates with industry-leading technology that personalises the travel experience for consumers by enabling them to easily purchase a range of customised fares.

Sabre will be the first technology provider to introduce FlightGlobal's live data feeds into its global distribution system and travel booking platforms, offering a real-time air shopping experience and smarter connectivity.