British Airways’ support for Sport Relief comes as part of the airline’s global charity partnership with Comic Relief, Flying Start, which focuses on helping disadvantaged young people in communities around the world have a better start in life.
British Airways employees teamed up with Sport Relief celebrity supporters ‘The Body Coach’ Joe Wicks, presenter Gabby Logan MBE, sports broadcaster Gary Lineker OBE, boxer Nicola Adams OBE, sprinter Iwan Thomas MBE and Paralympic silver medalist Alfie Hewett, who led the charge of a 90-strong team to pull the airline’s brand new Airbus A350 over 100 m.
The aircraft weighed 182,9 tonnes, helping the team beat the current record of 180 tonnes.
The British Airways plane pull is part of a number of sporting activities the airline is undertaking to fundraise for Sport Relief including flyathons, sky dives and sports matches.
The airline has pledged to Match Fund up to GBP100,000 of the funds raised by colleagues. Flying Start has raised GBP24 million over nine years through onboard donations, sponsored events and challenges and helped more than 800,000 people in communities across the British Airways network.