By browsing on our website, you are agreeing to our cookies policy.


As a part of its retail initiative Shop Local, VisitScotland has increased the supply of the famous Fair Isle scarf, as featured in Harry Potter and the Half Blood Prince, now available for purchase in its centres countrywide.

Movie enthusiasts had a chance to meet the producer of the scarf Alan Santry along with other local suppliers on the occasion of the programme's official roll-out at St Andrews VisitScotland iCentre on 25 May.

The increased demand for the film souvenir confirms the findings of the organisation's latest survey suggesting that film tourism represents one of the key factors motivating international visitors to travel to Scotland.