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11th Asian Members’ Meeting 11th Asian Members’ Meeting

Asian Members Meeting Concluded

Best Western Hotels & Resorts celebrated the conclusion of its 11th Asian Members’ Meeting, which gathered delegates from all across Asia to Bangkok in late November.

Running under the theme BW & Beyond, this year’s event provided a vision for the company’s future as it embarks on an exciting new era.

The company has launched eight new global brands since 2015, including a series of concepts catering for the millennial market. This year’s meeting focused on the Best Western Hotels & Resorts’ future in Asia and the exciting opportunities provided by this dynamic market.

Delegates were treated to an in-depth programme that included executive speeches, corporate updates and networking opportunities.