Global data benchmarking, analytics and marketplace insights company, STR, found Average Daily Rate (ADR) rose 0.6 percent to AUD176.36 (USD133.29), the highest for an April in Melbourne since 2008.
RevPAR increased 1.2 percent to AUD142.20 (USD107.47) while the city’s hotels also saw occupancy increase 0.6 percent to 80.6 percent in April this year.
Supply was up by 2.5 percent and demand up by 3.1 percent in year-over-year comparisons based on daily data for April.
The Easter calendar shift from April in 2017 to March this year resulted in additional business weeks, leading to more consistent demand throughout the month.
STR analysts note Rip Curl Pro Bells Beach surfing competition and Melbourne International Comedy Festival, which occur in April each year, also helped demand remain steady.
STR is expected to release its full April results on Melbourne hotels later in May.