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TripAdvisor Launches Sponsored Ads Solution

TripAdvisor introduced the TripAdvisor Ads for restaurants, offering owners the opportunity to promote their business to millions of potential diners by driving traffic to their listing on the website through sponsored placements.

With over 200 million average monthly consumer visits from across the globe searching 4.4 million restaurants listed on the website, this new advertising solution is an easy next step for restaurant owners looking to maximise TripAdvisor as a marketing channel. According to the National Restaurant Association, US restaurant industry sales are expected to exceed more than USD799 billion during this year, with an average of three percent of total revenues being applied towards marketing budgets.