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RTG has 200 partners signed up, which include 40 restaurants, 30 private houses, 72 virtual partners RTG has 200 partners signed up, which include 40 restaurants, 30 private houses, 72 virtual partners

Digital Initiatives Driving Tourism into Southern Africa

Southern African countries are increasingly starting to drive tourism bookings through digital initiatives.

Rainbow Tourism Group (RTG), a Zimbabwean hospitality service, has launched a mobile application called RTG Gateway. The app allows users to book hotels, restaurants, boat cruises, transport services, apply for airport transfers, and make purchases and online payments via mobile services.

In January 2017, rainmaker VISTA.360 virtual tours, powered by Google Street View Trusted, was viewed by more than 3.84 million people.

Chris McIntyre, managing director, Expert Africa, said, “Rainmaker’s great 360s have helped us bring Namibia, and many of its lodges and camps, to life for our website’s visitors.”