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FITUR MEET AFRICA, a New Tool for Discovering Africa

FITUR, the International Tourism Trade Fair, organised by IFEMA will take place at Feria de Madrid from January 22 - 26, and will have a new platform to enhance Africa’s presence at the Fair. This is FITUR MEET AFRICA, a tool for scheduling meetings, discovering Africa’s tourism offering and for networking with industry professionals attending FITUR.

FITUR MEET AFRICA will be an opportunity for exhibitors from Africa, in Hall 1 of the Fair, to promote their tourism offering, and for trade visitors interested in the region to discuss their demand profile. They can use it to make initial contacts and schedule meetings at their own stands during the FITUR event.

Exhibitors or co-exhibitors from the Africa region in Hall 1, as well as trade visitors and exhibitors participating in other FITUR areas, will register and provide an explanation of their supply and demand profile.

FITUR MEET AFRICA is just one of FITUR’s initiatives for enhancing Africa’s participation and visibility at the Fair.

FITUR will once again become, as it does every year, a major showcase for African tourism when it hosts INVESTOUR, the Tourism Investment and Business Forum for Africa, which FITUR organises in partnership with the World Tourism Organisation and Casa África. INVESTOUR celebrates its eleventh edition in 2020 which will take place on January 23, within the framework of FITUR.